Reverse Problem Solving (RPS)
Let your target market speak for itself
How it works
We work with large enterprises and Fortune 500 companies to identify existing pain points and technological gaps. Once we understand what the market truly needs, we search for and invest in the startups that are building the solutions.
1
Identify
We work with enterprises to identify their pain points and technological needs
2
Search
We search globally for startups that are building solutions to those specific problems
3
Invest
We invest in and support the best teams, connecting them with their future customers
The advantage?
By reversing the traditional VC model, we de-risk our investments significantly. Instead of guessing what the market needs, we let the market tell us. This means our portfolio companies already have a clear path to their first enterprise customers.