Bangtuike

WhiteRabbit
9 May
Cozitrip
9 May

WeChat influencer marketing

Founded by Hanson Li, Adam Zhao

in 2015

What are they doing?
BTK is building an extensive database of influencers, who are psychologically driven to be “the first to know” new things about consumer products and business news among their friends and colleagues. They select “sponsored stories” from BTK clients, and can share them with their contacts on their personal WeChat accounts, adding their personal message.
USP
Wechat influencer marketing on demand:
1. exposure to wechat moments - higher click through rate
2. any time, any scale - suitable for daily promotion as well as big campaign activity

Location: China

Category: Adtech

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