20 August

The 4 Components of Happy Products

Many entrepreneurs believe that the business world is like a jungle. You’re either the hunter or the prey.
12 August

The Forgotten Question

  The Forgotten Question… Many times people, smart people, simply forget about it. It’s not small, and it isn’t big either. It’s elusive. And that’s why […]
12 August

What’s the story behind the RavingFans™ Model?

Where it all began?  Believing that successful ventures “leave tracks in the mud” on their road to success, we’ve tried to understand: why do some companies whose […]
3 July

Irrationality: is it good or bad?

All of us, to some degree, display irrational behaviour on a daily basis. Dan Arielly wrote books about it and Daniel Kahnmen won the Nobel Prize […]
26 June

What Can Entrepreneurs and Strategists Learn from Jaws?

Remember the film Jaws? Just in case you don’t (for some weird reason) It’s a classic American thriller starring a Great (man-eating) White shark that attacks beachgoers. The […]
20 June

How Can You Have A Monopoly Within A Competitive Marketplace?

Paypal co-founder Peter Thiel, in his 2014 startup digest “zero to one”, argues that creating a game-changing company means going from zero to one – from […]
12 May

Becoming a Game Changer

What is your passion? One of mine is (trying) to understand what makes a success. Why do people choose certain things over others, especially in consumer […]